The Semiotic Alliance

We are the Semiotic Alliance, an All-Star line-up of the World’s Greatest Commercial Semioticians and Cultural Analysts, tirelessly devoted to the needs of your brand and business.

We’re Europe’s longest-serving semiotics agency. Formerly known as Greg Rowland Semiotics, we have an 18-year history of helping all kinds of companies profit and thrive.

Here, you can find out how we use semiotics to help some of the world’s biggest brands find fame and fortune.

And we provide a taste of how your business could benefit, just as many others have.

About us

The Semiotic Alliance is a unique consultancy offering analysis and inspiration for brand marketing and development.


The Semiotic Alliance 
332 Lordship Lane
London SE22 8LZ
United Kingdom
Phone +44 (0) 7779 611 656

The Semiotic Alliance is a trading name of Infallible Industries Ltd.